One of the challenges of teaching marketing is demonstrating to students how it operates in the market place. We address this challenge by using experiential education in which students are taken placed in the big wild world. The video shows how we do that at the University of Otago.
Thursday, February 20, 2014
Teach marketing using experiential education
One of the challenges of teaching marketing is demonstrating to students how it operates in the market place. We address this challenge by using experiential education in which students are taken placed in the big wild world. The video shows how we do that at the University of Otago.
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